More than 1,000 enterprises will be participate in the 2024 World Consumer Electronics Expo (CEE, 世界消费电子展), to be held on Nov 28-30 at the Shenzhen Convention and Exhibition Center, the organizers announced on Thursday.

Aimed at leveraging the manufacturing strength of the Guangdong-Hong Kong-Macao Greater Bay Area, the Shenzhen-based expo will occupy 60,000 square meters of exhibition space this year. It is expected to attract 60,000 trade professionals from 60 countries and regions.

Designed to focus on AI-driven applications and innovations, the expo will feature intelligent vehicles, the low-altitude economy, and humanoid robots. Aside from forums and product launches, the organizers will also set up product trial zones for regular consumers and invite influencers to live-stream the event.

To help small and medium-sized enterprises "go global without going abroad”, the expo will stage procurement matchmaking events in collaboration with Amazon and TikTok, according to the press release published on the WeChat public account of the organizers.

This article has been translated from original reports in Chinese on Shenzhen Special Zone Daily and the WeChat public account of the World Consumer Electronics Expo (CEE).