Published: 14:44, March 12, 2024 | Updated: 14:51, March 12, 2024
Alibaba to invest HK$5 billion in HK's entertainment industry
By Fan Feifei

This undated photo shows the headquarters of e-commerce giant Alibaba Group in Hangzhou, capital of East China's Zhejiang province. (NIU JING / CHINA DAILY)

The digital media and entertainment unit of tech heavyweight Alibaba Group Holding Ltd announced on Monday that it plans to invest no less than HK$5 billion ($639.4 million) over the next five years to bolster the development of Hong Kong's culture and film industries.

The funds will be spread across Hong Kong-made TV dramas, movies, performances and cultivation of young talents, the company said. The investment is a part of broader plan to revitalize Hong Kong's once-flourishing entertainment sector.

Alibaba's video-streaming platform Youku will partner with a slew of local companies such as TVB, Shaw Brothers Pictures, and Media Asia Group to produce TV series.

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The Beijing-based Alibaba Pictures, Alibaba's film arm, said its second headquarters will be located in Hong Kong. It has also signed a five-year strategic partnership with the Hong Kong Baptist University's Academy of Film to give scholarships to 20 young filmmakers.

 

fanfeifei@chinadaily.com.cn