Chinese electric car maker Xpeng Motors debuted three models in Hong Kong on Friday, as it steps up its efforts to secure a larger slice of the pie in the special administrative region’s burgeoning new energy vehicle market.

The company displayed its G6 SUV and X9 MPV — launched on the Chinese mainland in 2023 and 2024 respectively — at its inaugural auto show at the Harbour City shopping center in Tsim Sha Tsui, as well as its much-anticipated Xpeng Voyager X2 flying car, which was independently developed by the company.

The Hong Kong SAR government is pressing ahead with the adoption of new energy vehicles as part of its broader push to achieve its decarbonization goals

The Guangzhou-headquartered company said the first batch of G6 SUVs are expected to be delivered in the third quarter.

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“Hong Kong is an important strategic window and a bridge to our foray into the international market,” Brian Gu Hongdi, vice-chairman and president of Xpeng, said at the auto show.

“We will further promote Hong Kong’s automotive industry to move towards a zero-carbon emissions goal as Xpeng climbs the ladder to become a leader in smart cars.”

Gu also said that many revolutionary new technologies have reshaped the e-vehicle industry on the Chinese mainland, and Xpeng hopes to lead in the development of the emerging industry.

The Hong Kong SAR government is pressing ahead with the adoption of new energy vehicles as part of its broader push to achieve its decarbonization goals. The city aims to reduce carbon emissions by 50 percent before 2035 compared with the level in 2005, and to achieve carbon neutrality before 2050.

According to the Transport Department, 44,169 private cars were newly registered in Hong Kong last year, 64.62 percent of which were e-vehicles.

Over the past decade, Xpeng has expanded its business into Western Europe, Southeast Asia, the Middle East and Africa, and has become one of China’s leading e-vehicle companies

As of the end of March, 307 e-vehicle models from 16 countries and regions had been type-approved for use in Hong Kong.

Xpeng is not the first e-vehicle company to have made inroads into Hong Kong. BYD, a major competitor of Xpeng on the Chinese mainland, has opened no fewer than 10 service networks in the city so far.

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“The advantage of Xpeng is its smart system and the company is always focusing on innovation and at the cutting-edge in technologies for e-vehicles,” said Gu.

Xpeng has been devoted to exploring the realm of e-vehicles since its inception in Guangzhou in 2014. Over the past decade, it has expanded its business into Western Europe, Southeast Asia, the Middle East and Africa, and has become one of China’s leading e-vehicle companies.

Gu said that the company will further expand its presence in Europe, the Middle East and Southeast Asia this year.

Contact the writer at thor_wu@chinadailyhk.com