Published: 10:24, August 7, 2025
Netflix-style iQiyi seeks $300 million for Hong Kong listing
By Bloomberg
In this June 27, 2025, file photo, people walk in front of Exchange Square, which houses the Hong Kong Stock Exchange, in Hong Kong's Central business district. (SHAMIM ASHRAF / CHINA DAILY)

IQiyi Inc is seeking to raise $300 million for a listing in Hong Kong Special Administrative Region this year, potentially becoming the latest US-listed Chinese firm to tap investors closer to home.

The Netflix-style streaming service, owned by Baidu Inc, has begun discussions with global banks about a second listing in the city, people familiar with the matter said, asking to remain anonymous discussing a private deal. IQiyi’s US stock rose as much as 6 percent but pared gains to close little changed in New York.

IQiyi, which hosts a plethora of content from Chinese period dramas to blockbuster Hollywood films, joins the likes of Contemporary Amperex Technology Co Ltd in exploring a second listing in Hong Kong. The company vies with Tencent Holdings Ltd and Alibaba Group Holding Ltd to rank among the biggest video-streaming platforms in China, with an estimated 400 million-plus monthly active users.

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Negotiations around a listing are fluid and iQiyi may still reconsider. A company spokesperson didn’t provide a comment when reached by Bloomberg News.

If it goes ahead, the firm will join a wave of listings that’ve fueled Hong Kong’s revival this year. They helped the city reclaim its standing as the world’s second-largest market for share sales for the first time since 2012.