HONG KONG — The Tourism Office of the Consulate General of Spain in Guangzhou held a promotional event in Hong Kong on Wednesday, aiming to introduce the city’s avid travelers to Spain’s inland territories.
The event sought to challenge the stereotype of Spain as only a coastal holiday destination. Instead, it spotlighted the country’s vast, varied interior — offering a deeper, more contemplative travel experience.
Three thematic routes were presented, each designed for visitors looking for authenticity and cultural depth.
First, the history-focused route begins in Spain’s capital and stretches to the UNESCO World Heritage cities of Segovia, Ávila, Burgos, León, and Salamanca. These destinations are described as places that “carry the cultural memories of different eras of Spain,” with ancient walls, magnificent cathedrals, and medieval streets.
Second, the multicultural heritage route highlights stops in Toledo, Cuenca, Cáceres, Mérida, and Córdoba. Together, these cities offer a living overview of Spain’s complex history, where Roman theatres, Islamic mosques, Jewish quarters, and Christian cathedrals coexist.
Third, for travelers interested in outdoor experiences, gastronomy, and world-class wine, the route runs from Barcelona into the Pyrenees, Aragón, Navarra, and La Rioja. Marketed as Spain’s “green heart,” it features Ordesa y Monte Perdido National Park, the Irati Forest, and the renowned vineyards of Rioja.
