Published: 12:09, May 19, 2020 | Updated: 02:19, June 6, 2023
Baidu sees robust quarter as China's economy reopens
By Reuters

In this file photo, signage is displayed outside the Baidu headquarters in Beijing, China. (PHOTO / BLOOMBERG)

Chinese search engine giant Baidu Inc forecast second-quarter revenue above expectations on Monday, as businesses reopen in the world’s second-largest economy after strict lockdowns to curb the spread of the coronavirus.

Baidu’s US-listed shares jumped 8 percent in extended trading after the company also reported a smaller-than-expected drop in first-quarter revenue and easily beat profit estimates.

China’s economy is starting up much earlier than Europe and the United States, which are easing restrictions gradually as they struggle with high reported infections and deaths from COVID-19, a disease caused by the novel coronavirus.

This performance is encouraging, as it shows that the worst stretch is likely over for Chinese internet companies as the economy slowly gets back to its feet and the digital ad market revives

Haris Anwar, Senior analyst at financial markets platform Investing.com

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Baidu forecast current-quarter revenue between 25.0 billion yuan and 27.3 billion yuan, while analysts on average had expected 25.55 billion yuan.

The company said daily active users for Baidu App surged 28 percent in March to hit the 222 million mark.

“This performance is encouraging, as it shows that the worst stretch is likely over for Chinese internet companies as the economy slowly gets back to its feet and the digital ad market revives,” said Haris Anwar, senior analyst at financial markets platform Investing.com.

Revenue from Baidu’s online marketing services business, which includes search, news feeds and video apps and is a major contributor to overall sales, tumbled 19 percent to 14.24 billion yuan in the first quarter ended March 31.

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Total revenue declined about 7 percent to 22.55 billion yuan (US$3.17 billion), but beat estimate of 21.93 billion yuan.

Baidu in February estimated revenue between 21 billion yuan and 22.9 billion yuan.

Subscribers for the company’s iQIYI — a Netflix-like video service — climbed 23 percent to 118.9 million, benefiting from stay-at-home orders. Revenue rose 9 percent but net loss attributable to the company widened to 2.87 billion yuan from 1.81 billion yuan.

On an adjusted basis, Baidu earned 8.84 yuan per American depository share, above expectation of 3.99 yuan per ADS, according to IBES data from Refinitiv.