Published: 10:53, December 5, 2024
Japan's centuries-old sake tradition recognized on UNESCO cultural heritage list
By Reuters
Japan's Takehiro Kano (right), ambassador to UNESCO, reacts to the traditional Japanese brewing of sake and was named Intangible Cultural Heritage during a UNESCO World Heritage Convention in Asuncion, Paraguay, Dec 4, 2024. (PHOTO / AP)

ASUNCION - UNESCO recognized Japan's ancient process of sake brewing as an "intangible cultural heritage" on Wednesday, which producers hope will boost global interest in the traditional rice wine that dates back centuries but has waned in popularity at home.

Naturally, Japanese representatives at a UNESCO meeting in Paraguay marked the occasion by sampling some sake.

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The beverage is made over several weeks by fermenting a mixture of rice, water, yeast and a colorful mold known as koji, in a process more akin to making beer than wine. The end results can be served hot, cold or at room temperature.

While sake plays a significant role in Japanese society and tradition, often served during ceremonies and special meals, demand has ebbed for the drink domestically even as international demand grows.

Japan's Takehiro Kano, ambassador to UNESCO, reacts to the traditional Japanese brewing of sake and was named Intangible Cultural Heritage during a UNESCO World Heritage Convention in Asuncion, Paraguay, Dec 4, 2024. (PHOTO / AP)

Sake producers hope UNESCO's recognition accelerates their exports and reinvigorates enthusiasm for the beverage at home.

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"We are very happy," said Japan's permanent representative to UNESCO, Takehiro Kano.

"Being recognized internationally by this mechanism will renew the interest of Japanese people in this area, and that could lead to more momentum for transmitting these skills and know-how to the next generation."

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UNESCO, the United Nations' education, scientific and cultural agency, admits practices, pieces of art or skills to its intangible cultural heritage list to foster their preservation for future generations.

UNESCO delegates also approved Asturian cider culture in Spain and the making of giant barrels in Guatemala, among other items and practices admitted to the list on Wednesday.