HONG KONG – The 18th China Brand Festival in 2024 will open in Guangzhou on Aug 7, marking a significant event for the nation’s top corporations.

Expected to bring together around 8, 000 participants, the four-day festival features about sixty events such as a large-scale e-commerce expo, entrepreneurship games, and parallel forums on the latest developments of the industry.

More than 10 lists, including “Top 500 Brands” of China, will also be unveiled in the annual festival.

Blending competitions and engaging activities 

Set to start on Aug 8, the 7th Dongguan Citizen Games and 2024 Fashion Sports Festival will feature 16 online and offline competitions and 2 experiential projects.

During the two-week festival, there’ll be competitions of traditional sports such as martial arts and health qigong alongside popular youthful sports including skateboarding, hip-hop dance, and pickleball.

The organizers will also offer incorporated free trial activities and online competitive challenges.