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Thursday, March 22, 2018, 23:08
Electronics fair prevails with smart tech, diverse products
By Aska Cheong in Hong Kong
Thursday, March 22, 2018, 23:08 By Aska Cheong in Hong Kong

Last year’s Global Sources Electronics show featured a total of 6,200 booths of the latest electronics from across the whole Asia. (PHOTOS PROVIDED TO CHINA DAILY)

Manufacturers offering the latest consumer and mobile electronics, VR/AR, smart-living, smartwear gadgets and more will be streaming to the Global Sources Exhibitions in Hong Kong next month.  

With more than 9,000 booths featuring exhibitors from 19 countries and regions offering a range of innovative electronics, gifts and fashion items, Global Sources has secured its position as one of the world’s largest sourcing trade show organizers. This year’s expos will run from April 11 to 30 at AsiaWorld-Expo on Lantau Island.

Global Sources focuses on attracting emerging and high-demand products to the show, making it a must-attend event for international buyers

 Tommy Wong, president of Global Sources Electronics Group

Envisioned technologies are no longer castles in the air. This year the spotlight shines on artificial intelligence. Participants will have a glimpse of AI in the experience zone where interactive exhibits showcase the latest technologies.

Noting the rise in voice-enabled devices, Global Sources set up a new pavilion specifically displaying voice-driven gear. Advanced driver-assistance systems and navigation have also been targeted this year. 

“Global Sources focuses on attracting emerging and high-demand products to the show, making it a must-attend event for international buyers,” said Tommy Wong, president of Global Sources Electronics Group.

“The fair witnessed a growing number of buyers from China and emerging markets, while the rest come from Europe and the United States,” Wong said.

The Global Sources Exhibitions will be divided into three phases – Global Sources Electronics where consumer and mobile electronics will be displayed, Global Sources Gifts and Home show and Global Sources Fashion show. 

About 3,800 booths will host Consumer Electronics displays. Such products as computers and accessories, gaming gadgets, drones and personal transporters will be exhibited from April 11 to 14.

To deepen communication among industry experts, the organizers will stage conferences inviting professionals from Huawei, ZTE and China Mobile to share insights on fifth-generation telecoms and AI. 

HTC VIVE will set up the VR Experience Zone where participants can try out the latest VR hardware and applications during the Mobile Electronics Phase from April 18 to 21. 

Exhibitors will present smartphones, mobile accessories and other wearables.

Leagoo, a Chinese mainland-based technology group, is also joining the Mobile Electronics fair, displaying their new S9 smartphone. The company has already entered more than 40 countries and regions; their market coverage is relatively high in Asia and Africa. 

Leagoo’s New Retail Study Institute Operation Director Andy Hu Bo said they had been attracted to the fair since 2014. This is because of the wide exposure Global Sources provides to potential buyers. 

“We are planning to release the latest retail strategies and products through the platform served by Global Sources.

“This exhibition is one of our official windows for offline retail and promotion because its targeted customers and strategic direction have greatly fit in the market positioning of our company,” said Hu. 

Sogou, one of the prominent search engine companies in China, is also showcasing its buzz products Sogou Travel Translator during the Mobile Electronics phase. The cigarette-lighter-sized product can instantly translate conversations into 18 different languages with its built-in translation system. This means access to the internet is not required. Though the translator was sold out on the first day of its initial release, fair participants can try out the follow-up gadget on-site.        

The Global Sources Gifts and Home phase will showcase related innovative products from China and across Asia from April 18 to 21. The Global Sources Fashion trade fair, which is the largest in Hong Kong displaying fashion products from Asian countries, will be scheduled from April 27 to 30.

The Startup Launchpad will hold the conference to enhance understanding of the trends; the investors’ forums will feature venture capitalists and angel investors sharing insights. 

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